• Banner 1

    Canberra’s No 1
    Digital Marketing Agency

    Blast your business into outer space!

    Get a quote

What you need to know about your online store

Too many businesses today think that going online will net them instant profits. Platforms like Opencart,  Woo Commerce, Magento, and others make it easy for any business to sell online.

There are many factors businesses need to consider before they jump on the online store bandwagon.

  1. Planning

    More often than not, businesses make the mistake that as long as they are Wi-Fi enabled, they can immediately open their online store. Most do not sit down to plan or to understand how the digital environment operates. Ensure you do this by consulting with an online shop builder beforehand.

  2. SEO

    SEO (Search Engine Optimisation) or how much Google prioritises your website in its search results is important if you want your online store to succeed. If people can't see your store when they are searching they are not likely to buy from you.

    SEO is achieved through content, page titles, keywords, tags and links.

  3. Platform

    Picking the right platform for your online store is another consideration. With so many free platforms in the Cloud today, how do you know which will give you the maximum result for minimum effort and cost?

  4. Cost

    Do you know your cost? Hosting platforms may appear free but they usually come with a price tag if you want more features. Don’t end up in a situation where you’re slapped with a bill that you did not budget for.

  5. Backend operations

    Backend operations are just as important as front-end sales. Your online store must be able to carry out all the activities involved in completing a purchase from order confirmation to payment, to delivery.

  6. Social media

    Social media platforms are good supplementary selling tools. Have you decided how and what content you want to incorporate into your company’s social networking sites?

  7. In-house or outsourced?

    Do you want a store customed designed for your business or are you happy with a shopping cart style site? Both have cost implications.

An online store can increase reach and improve sales but building one may involve quite a lot of work. Simply putting a store online will not guarantee you that people will flock to your site to buy from you. An effective online store requires careful planning and strategic choices.

For more information on how Canberra Web can help your business design a winning online store strategy, contact us today.

Launching Canberra Businesses

Web Design

Essentially the cogs that drive your website, web development deals with how your website works and how your users get things done.

Learn more


Arguably the most vital part of any website, Search Engine Optimisation ensures your website can be found on the search engines.

Learn more

Google Ads

Need to give a boost to your organic SEO efforts? SEM, Search Engine Marketing or Google Ads gives your products and services the kick they need.

Learn more

Web Hosting

With over 600+ companies hosting with us, we have the hardware and experience to ensure your website is in safe hands.

Learn more

Successful Landings

google rating 5 stars

  • Duncans Plumbing


    "Canberra Web upgraded our website to the latest responsive design and have increased our search rankings to the top of Google.
    Thanks Again for the great work."

    Jason Duncan

    Get in touch

  • Universal Tile Ventilators


    "The best decision we made was to engage Canberra Web. Canberra Web created exactly what we wanted for our website. They really listened to what we wanted and created an eye catching website which shows who we are and what we do. We had an marked increase in enquiries after updating. Canberra Web are also very knowledgeable with Search Engine Optimisation, rocketing our website to one of the top ranking in our field."

    Kevin Baker

    Get in touch

  • Happy Days Amusements


    "Our previous website was past its use by date, we needed to update. The way business is today you need to stay ahead of the rest. Canberra Web have certainly built us an excellent website making it very easy for our customers to use our services, getting increased results."


    Get in touch

  • Gungahlin Concrete


    "We needed a website that exhibited our professionalism in the Canberra region, Canberra Web has certainly done that. Thanks for the great job."


    Get in touch

  • Jester Coffee


    "We approached Canberra Web to develop an online shop. This website is working very well for us we would recommend them to anyone."


    Get in touch

  • Pevitole Constructions


    "Dear Canberra Web, Today I had my first enquiry from a customer, that found us via website. Great news and thanks."


    Get in touch

Blast off with Canberra Web!

We’d love to welcome you to our universe. Meet us for a coffee!

Book a Quote

Fields marked with * are required
Captcha ImageReload captcha image challenge

Partner Logos BwPartner Logos Bw